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Quick verdict: Teachable (from $39/mo, $29 annual) is cheaper to start and great for simply selling courses — but its Starter plan charges a 7.5% transaction fee. Kajabi (from $89/mo, $71 annual) costs more but is a true all-in-one (website, funnels, email, no transaction fees). Pick Teachable to launch courses cheaply; Kajabi to build a full online business.
Compared at a glance (2026)
| Teachable | Kajabi | |
|---|---|---|
| Starts at | $39/mo ($29 annual) | $89/mo ($71 annual) |
| Transaction fees | 7.5% on Starter | None (0.5–2% on own Stripe) |
| Scope | Courses + coaching | All-in-one business (funnels, email) |
| Best for | Low-cost course selling | Building a full online business |
Pricing verified against 2026 sources incl. Zapier and Ruzuku. Confirm current prices on each vendor’s site.
How we review: total cost (subscription + transaction fees), feature depth, ease of use, and real user feedback — see our methodology. Last updated June 2026.
Choosing the right platform to create and sell your online courses can make all the difference in your success. If you’re torn between Kajabi and Teachable, you’re not alone.
Both offer powerful tools, but they serve your needs in very different ways. Which one will help you build your course faster, reach more students, and grow your business smarter? Keep reading, because we’ll break down the key features, costs, and user experience side-by-side—so you can decide exactly which platform fits your vision and goals.
Your course deserves the best foundation, and this guide will help you find it.

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Platform Features
Choosing the right platform for creating courses depends on the features it offers. Both Kajabi and Teachable provide tools that help build and sell online courses. Understanding their platform features helps you decide which fits your needs better.
Course Creation Tools
Kajabi offers a drag-and-drop builder for easy course setup. It supports multimedia lessons, quizzes, and assessments to engage students. Teachable also provides course creation tools with video, text, and quiz options. Both platforms allow drip content to release lessons over time. Kajabi includes advanced automation for course delivery. Teachable focuses on simplicity and quick setup.
Customization Options
Kajabi allows deep customization with flexible themes and layouts. You can brand your course pages with custom fonts, colors, and logos. Teachable has limited customization options but offers basic theme editing. Kajabi’s design tools help create a unique look for your courses. Teachable prioritizes ease over extensive customization.
Website And Sales Page Building
Kajabi includes a full website builder with customizable landing pages. It supports sales funnels, email marketing, and checkout pages in one place. Teachable lets you create sales pages but lacks a full website builder. Kajabi’s all-in-one system simplifies managing your course business. Teachable focuses mainly on course sales rather than website creation.
Pricing And Plans
Pricing and plans play a key role in choosing the right platform for course creation. Both Kajabi and Teachable offer different pricing structures. These structures impact your budget and the features you receive. Understanding their pricing models helps you pick the best fit for your needs.
Cost Comparison
Kajabi starts at a higher price point than Teachable. It offers three main plans, each with more features as the price rises. Teachable has a lower starting price and also three plans. This makes Teachable more affordable for beginners or small creators. Kajabi’s plans include more tools for marketing and automation. Teachable focuses more on course hosting and basic features.
Free Plan Availability
Teachable offers a free plan with limited features. It allows unlimited students but charges transaction fees. This is good for testing the platform without upfront costs. Kajabi does not offer a free plan. Instead, it provides a 14-day free trial to explore all features. This trial helps you decide before committing to a paid plan.
Payment Processing Fees
Both platforms charge payment processing fees. Kajabi’s fees depend on the payment gateway you use, such as Stripe or PayPal. These fees are standard and similar to Teachable’s. Teachable charges a transaction fee on its lower plans. This fee disappears on its highest plan. Kajabi does not charge extra transaction fees beyond gateway costs.
Marketing And Automation
Marketing and automation are key for selling online courses effectively. They help save time and keep students engaged. Kajabi and Teachable offer tools to automate marketing tasks. These tools include email marketing, sales funnels, and customer management. Understanding their marketing and automation features can guide course creators to the right platform.
Email Marketing Integration
Kajabi has built-in email marketing tools. You can create, send, and track emails without extra apps. It supports email sequences and broadcasts to nurture leads. Teachable requires third-party apps like Mailchimp for email marketing. This means setting up integrations and managing separate platforms. Kajabi’s all-in-one email system simplifies communication with students.
Sales Funnels And Automation
Kajabi offers a full sales funnel builder. You can design landing pages, checkout pages, and upsells. It automates the buyer journey with triggers and actions. Teachable has basic sales pages but lacks advanced funnel automation. You may need external funnel tools for complex sales processes. Kajabi’s funnel automation reduces manual work and increases conversions.
Customer Relationship Management
Kajabi includes a simple CRM system. It tracks customer interactions and purchase history. You can segment students for targeted marketing campaigns. Teachable does not have a built-in CRM. You need third-party software to manage customer data. Kajabi’s CRM helps build stronger relationships with students and boosts course sales.
User Experience
User experience plays a vital role in choosing the right platform for creating online courses. It impacts how easily creators can build and manage their courses. Both Kajabi and Teachable offer different experiences that affect course creation and management. Understanding these differences helps in making a better choice.
Ease Of Use
Kajabi provides a clean interface with drag-and-drop features. It allows quick setup of courses and marketing pages. Beginners find it simple to navigate and organize content.
Teachable also offers an easy-to-use platform. Its course builder is straightforward and user-friendly. The interface is minimal, which helps focus on course content. Both platforms reduce technical stress for course creators.
Customer Support
Kajabi offers 24/7 live chat support and email assistance. Their team responds quickly and helps solve problems efficiently. Users praise Kajabi’s helpful support staff.
Teachable provides email support and live chat during business hours. They have an extensive knowledge base for self-help. Response times can vary but support remains reliable for most users.
Community And Resources
Kajabi hosts a strong community with active forums and webinars. They offer training resources that guide new users step-by-step. This community encourages sharing tips and success stories.
Teachable’s community is large and active on social media groups. The platform provides video tutorials and blog articles. These resources help users improve course creation skills steadily.
Course Delivery And Engagement
Course delivery and engagement are key factors for online course success. Both Kajabi and Teachable offer features that support smooth delivery and keep students interested. These platforms focus on creating an interactive learning environment. Understanding how each platform handles student experience, quizzes, certificates, and community features helps you choose the right one.
Student Experience
Kajabi provides a clean and modern interface for students. Navigation is simple, making course progress easy to track. Videos and materials load quickly and look professional. Teachable offers a straightforward layout that works well on mobile devices. It supports various content types such as videos, PDFs, and audio files. Both platforms allow students to learn at their own pace.
Quizzes And Certificates
Kajabi includes built-in quiz features that help check student understanding. Quizzes can be customized with different question types. It also offers automated certificates for course completion. Teachable supports quizzes with multiple-choice and true/false questions. It awards certificates automatically, motivating students to finish courses. These tools increase engagement and give students a sense of achievement.
Community Features
Kajabi has integrated community tools that encourage student interaction. It allows course creators to build forums and membership sites. Students can ask questions and share ideas easily. Teachable does not have native community features but integrates with third-party platforms. This may require extra setup but adds flexibility. Active communities help learners stay connected and improve their experience.

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Integrations And Extensions
Integrations and extensions play a key role in how course platforms fit into your workflow. They help connect your course site with other tools. This makes managing your online business easier and more efficient.
Both Kajabi and Teachable offer ways to link with external apps and services. These connections extend the platforms’ features. They support marketing, sales, communication, and more.
Third-party App Support
Kajabi supports many popular third-party apps. These include email marketing tools, analytics platforms, and CRM systems. The platform offers built-in options and Zapier integration for more connections.
Teachable also integrates with several third-party apps. It connects to email services, membership tools, and webinar platforms. Zapier support helps add even more app options.
Both platforms cover essential tools. Kajabi tends to offer more native integrations. Teachable relies more on Zapier for extra apps.
Api And Developer Tools
Kajabi provides an API for developers. This lets users create custom integrations and automate tasks. The API is well-documented and supports various actions.
Teachable offers an API as well. It allows developers to connect external systems and build custom features. The API includes endpoints for courses, users, and payments.
Both platforms give access to developer tools. Kajabi’s API is more extensive. Teachable’s API meets basic integration needs.
Payment Gateways
Kajabi uses Stripe and PayPal for payments. Both support credit cards and multiple currencies. Kajabi handles taxes and payouts automatically.
Teachable also supports Stripe and PayPal. It allows flexible pricing options and handles sales tax for certain regions. Payout schedules vary by plan.
Payment processing is smooth on both platforms. Kajabi offers built-in tax features. Teachable provides solid payment options with some plan limits.
Pros And Cons
Choosing the right platform to create and sell courses depends on understanding the pros and cons. Both Kajabi and Teachable offer unique features that appeal to different needs. This section breaks down their strengths and limitations. It helps you see which platform fits your goals best.
Strengths Of Kajabi
Kajabi offers an all-in-one platform for course creation and marketing. It provides advanced customization for course design. You can build a full website without extra tools. Kajabi includes email marketing and automation features. It supports creating sales funnels easily. The platform has strong analytics to track student progress. Kajabi’s user interface is clean and easy to navigate. It also offers built-in membership site options.
Strengths Of Teachable
Teachable is known for its simple course creation process. It provides basic but effective course templates. You can host unlimited students even on lower plans. Teachable supports multiple payment options and currencies. It offers easy integration with third-party tools. The platform has a free plan option to start with. Teachable allows flexible pricing models like subscriptions and one-time fees. Its dashboard is intuitive and beginner-friendly.
Limitations Of Each Platform
Kajabi’s pricing is higher, which may not suit beginners. It lacks a free plan for testing the platform. Some users find Kajabi’s learning curve a bit steep. Teachable has fewer customization options in course design. It does not offer built-in email marketing tools. Teachable’s sales funnel features are limited. The platform requires external tools for full website creation. Both platforms charge transaction fees on lower plans.

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Choosing The Right Platform
Choosing the right platform for creating online courses is key to your success. Different platforms offer different tools and features. Picking the best one depends on your skills and business goals. Kajabi and Teachable are popular choices, but they serve different needs. Understanding their strengths helps you decide which fits your style better.
Best For Beginners
Teachable suits beginners well. It has a simple interface and easy setup. Creating courses requires little technical knowledge. The drag-and-drop builder makes course creation fast. Plus, Teachable offers basic marketing tools to start selling courses. This platform helps new creators focus on content without stress.
Best For Advanced Marketers
Kajabi fits advanced marketers and entrepreneurs. It includes built-in email marketing and automation. You can create sales funnels and landing pages in one place. Kajabi offers more customization and control over branding. This platform supports complex marketing strategies and customer management.
Scalability And Growth
Kajabi supports business growth with advanced features. It handles larger audiences and multiple courses easily. You can integrate memberships and community building tools. Teachable works for small to mid-sized courses but has fewer growth options. Kajabi is better for scaling your course business over time.
Frequently Asked Questions
What Are The Main Differences Between Kajabi And Teachable?
Kajabi is an all-in-one platform with marketing tools and website hosting. Teachable focuses mainly on course creation and basic sales pages. Kajabi offers advanced automation and customization, while Teachable is simpler and more affordable for beginners.
Which Platform Is Better For Course Design Customization?
Kajabi provides more advanced design options and customizable templates. Teachable offers fewer templates and less flexibility in course appearance. For creators valuing unique branding and aesthetics, Kajabi is the preferred choice.
How Do Kajabi And Teachable Compare In Pricing?
Teachable offers a free plan with unlimited students but limited features. Kajabi’s plans are more expensive but include more tools, like email marketing and CRM. Choose based on your budget and feature needs.
Can I Create A Full Website With Kajabi Or Teachable?
Kajabi allows you to build and host a complete website for your courses. Teachable only supports creating sales pages, not full websites. Kajabi is better if you want an integrated online business platform.
Conclusion
Choosing between Kajabi and Teachable depends on your course needs. Kajabi offers more tools for marketing and customization. Teachable provides simpler options and a free plan. Both platforms help you create and sell courses effectively. Consider your budget, features, and ease of use.
Test each platform if possible before deciding. Your course success starts with the right platform choice.